dreXeL's Blog
Thoughts, Musings, Ramblings, Etc...
Creative Tidal Wave
This logo was a present for a lovely lady who did something awesome for another client of mine. She wanted the logo to be cool and modern and “beachy”, and she wanted a starfish in it somehow. Done and done.
Doctors’ Speakers Network
I loved this project. It was for a team of awesome doctors in Silicon Valley who give lectures on nutrition and wellness to corporations like Adobe, Sony, HP, Symantec, Netgear and Samsung. They wanted a brand update and a new website. I had a lot of creative freedom on this one.
Sierra Del Tigre
This client decided to take her land and protect it by turning it into a conservation. It’s what’s called a “cloud forest”, meaning a forest at the top of a mountain so high it’s actually in the clouds.
The views and wildlife and nature are breathtaking. The task was to create a brand which showed in an instant what Sierra Del Tigre is, including all parts of the landscape.
Just working on this logo and website made me want to go to Costa Rica SO BADLY! I should have tried the whole “I think I need to see the place IRL to really be able to get the feel of the brand.”
Paw Hills
This client owns a luxury pet spa and wanted a logo that reflected the quality of her brand.
Ranch Road Recording Logo
Ranch Road Recording Logo
Ranch Road Recording is the brainchild of Trace Ritter, a writer, producer and musician who’s worked at Sound City Studios with Joe Barresi (Queens of the Stone Age, Tool, Pennywise, Bad Religion, etc.), Rick Rubin (Beastie Boys, Run DMC, Johnny Cash), as well as Nirvana, The Red Hot Chili Peppers, Tom Petty, pretty much EVERYONE.
So it was quite an honor to get to create the logo for his brand new music studio in Montana, Ranch Road Recording.
The idea was to create a brand which was edgy and cool, but also had that gritty ranch feel. It would have to look good as a sticker on a guitar case or the side of an amp, as well as branded onto the ranch sign itself. I tried to incorporate a moose in the logo, because…Montana…mooses…you know…, but it didn’t work. I REALLY tried! In any case, this is the logo.
the Las Vegas job network for food and drink professionals.
Connect Effect Logo
Connect Effect Logo
Project: To create a logo for a yoga and dance festival in Las Vegas.
The idea was that this event would repeat and the logo would be something memorable that would be recognizable whenever this particular festival would occur. It was to communicate yoga AND dance, not just one or the other. It should be interesting enough that it could be made into a banner or flier and nothing else would be needed to attract interest.
the Las Vegas job network for food and drink professionals.
Seeds of Peace Logo
Seeds of Peace Logo
Project: To create a logo for a corporation which could serve as an umbrella for yoga studios, social programs, festivals, dance, etc. It was to be bright and happy and colorful, incorporate a clean, healthy feeling which could be representative of all the types of businesses which would be branded with that logo, and also ideally would incorporate a lotus flower.
the Las Vegas job network for food and drink professionals.
Flying Fingers Transcripts
Flying Fingers Transcript
Logo
Project Details
Other Projects
Renaissance Power & Gas
Renaissance Power & Gas
Logo
Project Details
Other Projects
EEI Logo & Branding
EEI Logo & Branding
I was the Creative Director for star and logo text.
Blingy star I did for certain promotional items that just needed it.
My favorite variation for the business cards. Can’t ever seem to get enough Helvetica bold, you know?
Project Details
Create a logo that communicates “Rock Star” while also being slick and professional, something that would communicate to the rock star sales teams of the company.
Other Projects
Business in a Box
Business in a Box
